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All Blog Entries Filed under Content Marketing

Content marketing is a highly effective strategy for engaging your target audience through the development and promotion of high-quality, relevant content that solves your target audiences's pain points. As a content marketing agency, we focus deeply on the content marketing landscape and how this discipline can be used by companies and nonprofits in any industry.

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Content Marketing

Why It’s Worth Paying Professional Rates for Your Business Blog Content

When it comes to online content, it's worth paying a premium for high-quality writing. Here's why. Read More»

Screenshot of the Google AdWords website.
Content Marketing

How to Make Sure a Google AdWords PPC Campaign Is Worth the Cost

Will you get a good return on investment on a Google AdWords PPC campaign? Here are some tips for making sure your strategy pays off. Read More»

Maine island homes.
Content Marketing

5 Maine Companies and Non-Profits that Are Doing Content Marketing Well

Hannaford, L.L. Bean, Tom's of Maine, Bates College, and the Portland city government are a few Maine brands that are doing content marketing well. Here's why. Read More»

Bacon Caramel Maple Ice Cream
Content Marketing

5 Common Traits in Successful Business Blogs

The best company blogs share numerous similarities. Read More»

Facebook screenshot
Content Marketing

Running a Successful Ad Campaign on Facebook

Chances are you and most of your friends and relatives have posted status updates on Facebook in the last few days: The social media service Facebook has more than 750 million active users all over the world—and more than half of them log in every single day. That means if you’re hoping to reach an audience for your small business’ marketing messages online, there’s no better place to go. Read More»

Summer in Maine
Content Marketing

Keeping your Business Going While on Vacation

If you’re like many business owners, you may be afraid of taking more than a few days off at any given time out of fear that your company will go downhill in your absence. Read More»

Wooden blocks spelling org
Content Marketing

How Partnering with a Non-profit Organization can Help Your Business

If you own a small business, you’re seen as a community leader—and, as such, you have both a responsibility and a valuable opportunity to give back to your community. Partnering with a local or national non-profit organization will help you make a real impact on the world around you, while also helping your business build a positive brand identity. Here are some strategies for using your business to serve the greater good. Read More»

Five Tips for Creating a Must-Read Company Story
Content Marketing

Five Tips for Creating a Must-Read Company Story

How do you decide what makes for a compelling story about your company? Here are some tips based on our ghostwriting collaborations with entrepreneurs. Read More»

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