Employer branding is a marketing strategy, often led by HR or Talent Brand teams, which is focused on spotlighting a workplace culture for its prospective and current employees. A strong employee branding strategy will help companies attract and retain talent who are passionate about a strong employer culture. These articles showcase tips and best practices for building a strong employer brand.
Employer brand marketing is crucial for recruiting and retaining top talent.
Build a strong talent brand department and create best-in-class content to improve your tech hiring success rates.
Thought leadership content marketing is a crucial tool for building your reputation, reaching new audiences, and spotlighting your company in a positive light.