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Agency Process

10 Tips for Freelance Writers on Working with Content Marketing Agencies

As a content marketing agency, we often receive inquiries from freelance writers. Here are some tips on what to expect when working with a company like ours.

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Content Marketing

Why Great Content Marketing Requires Journalism Skills

When hiring a content marketing team to assist with your content development efforts, finding an agency with a background in journalism makes all the difference. Here’s why.

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Content Marketing

Build a Guest Blog Strategy to Ramp Up Your Business Promotion

Guest blogging is a good path to backlinks and traffic to your site, but it can go nowhere if you don’t have a clear strategy for getting your articles published on reputable sites.

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Content Marketing

A Three-Step Playbook to Getting Started with Content Marketing

If you're a newbie to content marketing, it can be overwhelming. Here's a three-step process for getting ready.

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Why Black Hat SEO Is Bad for Your Business

It's important to think about SEO when planning your internet marketing efforts, but be cautious when considering an SEO consulting agency.

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Content Marketing

Why It’s Worth Paying Professional Rates for Your Business Blog Content

When it comes to online content, it's worth paying a premium for high-quality writing. Here's why.

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Content Strategy

Using Content Curation to Build Your Business or Personal Brand

Check out these strategies for how to source and curate social media content to build your brand.

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Content Marketing

How to Make Sure a Google AdWords PPC Campaign Is Worth the Cost

Will you get a good return on investment on a Google AdWords PPC campaign? Here are some tips for making sure your strategy pays off.

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Content Marketing

5 Maine Companies and Non-Profits that Are Doing Content Marketing Well

Hannaford, L.L. Bean, Tom's of Maine, Bates College, and the Portland city government are a few Maine brands that are doing content marketing well. Here's why.

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Content Marketing

5 Common Traits in Successful Business Blogs

The best company blogs share numerous similarities.

Content Strategy

Why Your Business Needs a Content Strategy

Small businesses and large companies alike need to consider content strategy when creating articles and other content. Here's why.

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Content Marketing

Running a Successful Ad Campaign on Facebook

Chances are you and most of your friends and relatives have posted status updates on Facebook in the last few days: The social media service Facebook has more than 750 million active users all over the world—and more than half of them log in every single day. That means if you’re hoping to reach an audience for your small business’ marketing messages online, there’s no better place to go.

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