Case Studies

We’ve developed marketing strategies and content for dozens of clients across a wide range of industries, collaborating closely with each client to ensure that we are meeting their needs. For an in-depth look at the work we’ve done for particular clients across a range of verticals, take a look at the case studies below.

All Case Studies

  • Instore

    Instore, a San Francisco-based startup that sells an iPad point of sale solution for quick-service restaurants and other small businesses, came to Eucalypt Media in April 2013 when seeking help with developing content for both their blog and offsite placement, and securing guest blogging opportunities on authoritative sites within their field.

  • The Atlantic for Porsche: Fueling the Future

    Eucalypt Media developed all content for an Atlantic sponsored content campaign on behalf of Porsche, focusing on innovative and sustainable technologies of the future.

  • The Atlantic for Financial Company: Stories of Economic Progress

    Eucalypt Media was commissioned to assist The Atlantic with concept development and create all content for an ambitious sponsored content project on behalf of a major financial services firm, “Stories of Economic Progress,” which was spotlighted on TheAtlantic.com throughout Fall 2012.

  • YarcData

    Eucalypt Media provides marketing consulting services to YarcData, a subsidiary of Cray that markets its “Big Data” graph analytics appliance to many industry sectors. We’ve helped the company develop industry-specific solution briefs, as well as promotional opportunities including conference submissions and articles for third-party sources.

  • Bizo

    Eucalypt Media has assisted this B2B startup client with concept development, ebooks, white papers, blog content, and many other resources to help the company raise its profile and generate leads.

  • Husson University Alumni Magazine

    For the past three years, Eucalypt Media has managed content development and editing for Husson University’s quarterly Husson Ledger, enabling the university marketing staff to focus on other goals and eliminating the high expense of hiring an in-house magazine editor.

  • Colby College’s Goldfarb Center Annual Newsletter

    Eucalypt Media managed graphic design and produced editorial content for the first annual publication for the Goldfarb Center, a department of Colby College.

  • Razoo

    Eucalypt Media assisted the web startup Razoo with a wide variety of strategic marketing services as the company transitioned its business model from a social network to an online fundraising platform. We conducted a full content audit, developed marketing collateral including text and videos, and launched an online publication to raise Razoo’s spotlight among donors and nonprofits.

  • Ogilvy & Mather for Kraft/Maxwell House Coffee

    Throughout the course of Maxwell House Coffee’s “Brew Some Good” promotional campaign, Eucalypt Media collaborated with Ogilvy & Mather to produce daily “good news” content and distribute a daily Maxwell House-branded email newsletter.

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