HARO (Help a Reporter Out) is a newsletter service that connects journalists with expert sources. Learn how to find the right HARO queries and write effective responses that will help you get more PR for your business.
We spoke with managing editor, Heather Eng, about how the content marketing solution NewsCred’s own content marketing strategy helps power its lead nurturing path for enterprise clients.
Do you want to raise your profile and increase SEO backlinks through guest blogging? Here are 4 factors that may be leading your efforts to fail miserably.
How can you measure the value of your content marketing investment? Look beyond leads and study other measures of engagement and growth.
Looking for better conversion rates from your blog posts? Try these three tips to ensure that you’re making the most of your content and getting the right data.
Convert company speeches into ebooks, blog posts, SlideShares, and other content marketing collateral by following this simple strategy.
In the midst of planning and budgeting for 2017? Here are our top six tips for building out a killer content marketing strategy.
Tech startups and other new businesses can use content marketing as a lean way to generate interest quickly. Camille Ricketts of First Round Capital’s First Round Review shares tips for building a strong content strategy.
How companies can use top-of-funnel content marketing to build influence and thought leadership.
Here are 3 simple steps organizations should follow to build a strong content marketing strategy.
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